Local SEO

Local SEO is About Bringing Customers Through Your Doors!

Customers are searching for the best products and services near them – and they want answers – fast.  Will your business show up at the exact time when local customers are looking? Will they pick you out of all the local businesses that offer the same products and services?

It is important that the search engines have a clear understanding of what your business does and where you are located. Our local search ranking techniques help you to dominate your local market by taking advantage of local search optimization.

Our Local SEO strategy will get you on the map. By having a high ranking listing in Google and other major search engines, you will drastically increase the number of customers that call and visit your brick and mortar store.

Why Invest in our Local SEO Services?

Increase Web Traffic

If you’re not taking advantage of local SEO, then you are not showing up in the local search results for your geographic area. This means you’ll probably get passed over unless the mobile user happens to scroll to the third page or beyond of search results to see you. If you show up at the top in searches, you’ll have more people clicking on your website link to see everything you’ve got to offer.

Gain Repeat Customers

Some of your customers are going to be people who are visiting the area from far away, and only need one product or service from your store while there. Local SEO can help capture these types of shoppers thanks to mobile searches. However, once a local customer knows you’re there and you provide a positive experience for them the first time they call or visit your business, they’re more likely to come back and build a long-term business relationship.

Show Up In Google’s 3-Pack

The 3-pack from Google means that the first three listings that best match your search are displayed. You can experiment with this by typing in something your business specializes in, and see if it ranks in the top three slots. This was a change from the previous 7-pack, and the change was driven by trying to fit results more easily onto mobile devices.Not only will users see your business first when they do a local search, but they can also more easily click on your website, find your contact info or determine when you’re open.

Gain Customers Ready To Buy

While many customers go online first to research products and services for a future purchase, many perform a search because they’re ready to buy something. In fact, 24 percent of people use Google right when they’re ready to spend money. That means their mind is already made up for want they want and it’s a matter of showing up in a local search first to convert that sale.

Stay Competitive

If someone walking in the neighborhood does a mobile search for your products or services, then your website should show up at the top along with your nearby local competitors. However, if you aren’t using local SEO, then you won’t be ranked among the local searches. So even if you have a better product or service at a better price than your rivals, you might miss out on a sale.

Earn More Trust Through Higher Rankings

When you search for a product or service online, users place high trust the first five or six listings. You might assume businesses that show up on the third or fourth page of results are probably doing something wrong. The truth is, they may be doing almost everything right except having local SEO. Once you start ranking higher, people are more likely to trust you without having to make any changes to what you’re already offering.

Reduce Advertising Costs

More than 80 percent of mobile users click the “near me” option when searching for a particular type of business. If you’re sufficiently high in the rankings thanks to local SEO, that can save you money in trying to target locals through sponsored social media campaigns or by putting ads in newspapers and sending out flyers. Having effective local SEO is more cost-effective and yields a higher return on investment in the long run compared to paying for ads to ensure you show up in local search results.

Keep Up With Mobile Growth

Many people search for local products and services from their desktop computers. However, there’s no denying how many people turn to their smartphone or tablet first when they’re connecting to the internet. In fact, mobile devices account for more than 52 percent of online traffic. Because mobile devices have the added benefit of location services, you can be found by someone near you even if they don’t live in the area.

Our Local SEO Strategy:

Creation Of Core Local Profiles

The first step is to set up and or/claim core local profiles, including Google My Business, Yelp, Bing, and other niche sites.

Optimize Website

Next, we will create necessary HTML local tags on your website by optimizing the title, h1/h2 headers, web copy, images, and maps.

Name, Address and Phone Number On Important Sites

Keeping your name, address, and phone number consistent across all sites and listings is an important part of local SEO. We ensure your info is listed correctly and up-to-date.

Advanced Local Optimization Of Google My Business

Once we’ve claimed and established your core local profiles, we’ll work no advanced optimization of your Google My Business page by adding services, images, videos, calls-to-action, pricing, and more.

Why Choose Us For Your Local SEO Project?

 

  • We work transparently and with integrity.
  • Highly competitive rates.
  • Guaranteed timeline and monthly deliverables.
  • We have over 15 years in SEO services.
  • We follow through on what we promise and are always available.
  • We regularly report your complete project status to keep you fully updated.
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